Description
    • The Vertical Fly-out Ad is a large 335x240 panel that flies out from the 120x240 vertical ad. It can be expanded at any time by simply mousing over the vertical ad.
 
Benefits
    • The dimensions -- 455x240 in total -- and expanding panel enables advertisers to deliver strong branding and/or call-to-action in an engaging, interactive experience.
    • Marketing with MSN Rich Media gives you brand association with award-winning sites and services, as well as incredible reach to the millions of users who visit MSN every day.
 
The End-User Experience
  1. Upon mouse-over, the entire 455x240 creative is visible to the user.
  2. When the user takes their mouse off the ad, the panel retracts and only the 120x240 portion of the creative remains visible.
  3. The fly-out panel will appear any time the user mouses over the vertical ad.
 
Note: A user not using IE version 5.0 or above will see only the regular 120x240 portion of the vertical ad.
Vertical Fly-out
 
Data Logged by MSN
Ads are reported on weekly, with impressions and click-through tracking. Click-through tracking is aggregated (i.e., multiple destinations can be provided for users to click through to, but all clicks will be aggregated into one number).
 
Ad Specifications
Client must submit two graphics -- one for the vertical ad and one for the fly-out panel. Expanding panel dimensions 335x240 ONLY.
 
   
 
                                            
B - 335x240 Clickable to
URL
 
 
 
                       
 
            
A – 120x240
Clickable to
URL
 
 
 


Section
Size in
Pixels
Acceptable File
Types
Max
Weight
Alt Text
Limit
3rd-Party
Serving
A – Vertical     
Ad
 
B – Fly-out
Panel
120x240 
 
    
335x240     		GIF, GIF89a, JPEG     
20k
combined     
65 char. incl.     
spaces
Ad Serving –
no
Ad Tracking –    
yes
 
Ad Submission Guidelines
Find out more details about getting your ad live on MSN.
 
MSN Sites
See which sites accept the Vertical Fly-out.