Microsoft adCenter Desktop

Manage and optimize your Microsoft Advertising adCenter paid search campaigns from your desktop


Save time and improve the performance of your online marketing campaigns, whether you're online or offline, using an intuitive and simple desktop application. 
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Learn more about new and improved adCenter Desktop features by visiting the What’s new in adCenter Desktop webpage.


Work faster: Sync your campaigns and accounts, make changes or additions offline, and then upload your revisions with one click.

Easily make edits: The familiar Office user interface makes navigation simple. Directly edit ads, ad groups, and thousands of keywords at once.

Create and import campaigns with ease: Our Creation Wizard walks you through the process with step-by-step instructions. You can define an ad group, create text ads, select keywords, and preview final ad copy. You can even import your account data from other search engines directly into Microsoft adCenter Desktop.

Get performance alerts: Adjust your campaign according to automatic alerts that notify you about key performance behaviors and status changes to budgets, ad groups, and keywords.

Research new keywords: Discover new keywords and add them to your account using the keyword research tools. Sync your campaigns and accounts, make changes or additions offline, and then upload your revisions with one click. The familiar Office user interface makes navigation simple. Directly edit ads, ad groups, and thousands of keywords at once. Our Creation Wizard walks you through the process with step-by-step instructions. You can define an ad group, create text ads, select keywords, and preview final ad copy. You can even import your account data from other search engines directly into Microsoft adCenter Desktop. Adjust your campaign according to automatic alerts that notify you about key performance behaviors and status changes to budgets, ad groups, and keywords. Discover new keywords and add them to your account using the keyword research tools.
Keyword Research
Campaign Wizard
Campaign Alerts

View Desktop Tutorials

adCenter Desktop Overview (5:11)  
Account Basics (8:17)  
Desktop Campaign Optimization (9:04)  
Account Management Top Tips (7:05)  
Exporting and Importing (6:22)  
Desktop Customization (4:50)

Additional Resources

Guides
Install Guide
Remote Installation Guide

Case Study
Learn how Atrinsic increased campaign management speed and efficiency

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