Overview Audience Profile Screens Ad Formats Lifestyle  
MSN Travel online advertising

Career focused business travellers:   

•   46% want to get to the very top in their career  
•   49% often do things on the spur of the moment
•   33% make financial planning a priority
•   8% plan to travel aboard on business in the next 6 months
MSN Travel online advertising

Planning their next holiday:

•   51% plan to fly abroad for a holiday in Europe in the next 6 months
•   45% plan to take a long haul holiday in the next 6 months
•   40% like to buy the latest technology

MSN Travel online advertising

Theatre lovers who enjoy travelling:  

•   65% enjoy travelling
•   65% like eating out/going to restaurants
•   30% like going to the theatre
•   28% enjoy DIY