Pan European Advertiser

Find full details of our coverage across Europe on our dedicated website.


Use the Audience Profiler Tool
MSN Shopping is a simple, one-stop, internet shopping experience that combines over a million items from over 1000 retailers and lets shoppers easily search, browse and compare products and prices in seconds.
 
MSN Shopping delivers:
  • Broad coverage of retail categories, including clothing, electronics, beauty, jewellery, computing and toys.
  • A site differentiated with robust search functionality and unique attribute product comparisons.
  • Rich merchandising and editorial features, including integration with the MSN network and a shopping newsletter programme.
  • A high-gloss polished look that appeals to the seasoned online shopper.
  • A shopping experience designed to deliver qualified clicks
  • 600,000 monthly unique users1

 

Advertisers can take advantage of advertising opportunities on MSN pages (home page, shopping home page and category pages) as well as being able to target engaged consumers through feature gift guides, special offers, and promotions at key times for seasonal campaigns.
 
The MSN Shopping Channel also provides a powerful platform for retailers to showcase their brands and products. The powerful integration of the MSN Shopping Channel with Search and content such as buyers’ guides, comparison shopping and product reviews, provides one of the best shopping experiences on the web to attract consumers for retailers to connect with.
 
A range of opportunities are available for retail advertisers interested in partnering with MSN shopping, including:
  • Offer data feeds
  • Display advertising
  • Merchandising
  • Sales and Special Promotions
  • Branded Feature Shops
 
For more information about the marketing opportunities on the site, contact Sales.
 
1 - NNR Source September 2007