Overview Audience Profile Screens Ad Formats  
MSN Games Users:
  • Male: 46%
  • Female: 54%
 
  • 15% are aged 2-17
  • 16% are aged 18-24 
  • 16% are aged 25-34 
  • 33% are aged 35-49
  • 21% are aged 50+  
 
Source: NNR May 2007

Demographics

Gender
    • 47% are Male
    • 53% are Female
Age
    • 100% are 15+
    • 77% are 25+
    • 64% are 35+
    • 38% are 45+
    • 18% are 55+
    • 23% are 15-24
    • 36% are 15-34
    • 62% are 15-44
    • 13% are 25-34
    • 26% are 35-44
    • 20% are 45-54
Age & Gender
    • 47% are Male 15+
    • 35% are Male 25+
    • 27% are Male 35+
    • 16% are Male 45+
    • 6% are Male 55+
    • 12% are Male 15-24
    • 20% are Male 15-34
    • 31% are Male 15-44
    • 8% are Male 25-34
    • 11% are Male 35-44
    • 10% are Male 45-54
    • 53% are Female 15+
    • 42% are Female 25+
    • 37% are Female 35+
    • 22% are Female 45+
    • 11% are Female 55+
    • 11% are Female 15-24
    • 16% are Female 15-34
    • 31% are Female 15-44
    • 5% are Female 25-34
    • 15% are Female 35-44
    • 10% are Female 45-54
Source: comScore Q2 2009