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MSN Environment delivers news, views, features and inspiring ideas which can have a real and immediate impact on your environment. With leading applications such as green search, maps and video, we combine the serious with the fun to help users make a difference to the planet.
Key features and content includes:
- Editorial – Latest environmental news & videos and editorial blogs
- Tools and Calculators – Tools to help users do their bit for the environment including a carbon calculator, MSN pledge and maps
- Multimedia – Up to the minute galleries, podcasts & videos
- Community – Message boards to swap environmentally friendly hints and tips
- Actions – Several interactive functions such as a pledge tool, the ability to Recycle mobile phones and get cash back or donate to charity
Key advertising benefits include:
- Tailor your marketing communication to a wide ranging, environmentally focused audience who want to make a difference to the planet
- Highly credible, up-to-date green editorial content, news alerts and a strong interactive community keeps visitors coming back for more and creates ongoing exposure for campaign and brand messages
- High impact, integrated sponsorship opportunities with ownership of editorial events existing across the channel
- Powerful advertising formats: solus, high impact units for maximum standout and strong click through
- Advance MSN technology helps brands create innovative use of advertising space.
- Data capture and enhanced usability on the click through process increases direct response from your targeted audience
- Fully Rich media enabled placements bringing brands to life
- UAP (Universal Ad Package) supports data capture, video and streaming formats from industry rich media partners
- Communicate and connect with those hard to reach audiences e.g. Daytime, non TV watchers
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