Frequently Asked Questions (FAQs) - Microsoft Advertising

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Frequently Asked Questions (FAQs)

Frequently Asked Questions (FAQs)

About Live Search advertising

What is adCenter?

Setting up your account

System & browser requirements

Creating an account

Billing & Payments

Building your campaign

Campaigns & orders

Creating a campaign

Creating an ad group

Targeting
Keywords

Editorial guidelines

Importing existing ads & keyword lists
Bidding
Budgeting
Review process

Monitoring your campaign

Conversion tracking

Improving your campaign performance

Ad optimisation

Keyword optimisation

Website optimisation

Troubleshooting