closeWelcome to Microsoft Advertising for Marketers & Agencies. Are you a Small Business? Switch to the Bing for Small Business site.

NEW UK RESEARCH: PREMIUM AD FORMATS

New Formats: A Price Worth Paying?

The IAB’s Rising Stars formats were selected for their potential to drive brand equity at scale. But marketers and planners want to know how they compare to the current ‘go-to’ standard formats for branding at scale.

Sign up to our monthly newsletter >

Link to More Content

"The brand and behavioral stats speak for themselves – the campaign’s use of mobile, desktop and gaming platforms displayed unprecedented editorial integration and demonstrated true online creativity."

9

million page views of the campaign.

Link to More Content

“With Windows Live Messenger, consumers were able to deeply integrate the movie brand experience in a completely new, fun way.”

250

thousand viral impressions

Improlive! By Sony Ericsson

Sony Ericsson partnered with MSA to create an interactive improv event for the launch of their new Xperia phones.

Dancing Valentine’s Day by El Corte Inglés

Spanish department store El Corte Inglés uses Xbox Kinect for an innovative and exciting live Valentine’s Day promotion.

Amplify your story

Only Microsoft has the innovation and expertise to reach your audience wherever they are, telling your brand story in the most compelling way.

Engage your customers with innovative ad formats

Microsoft Advertising offers a broad set of creative tools so you can bring your brand story to life in the most innovative ways.

Built from scratch, tailored for your audience

Our UK Digital Masters team helps build a truly unique experience where your message is the heart of the content.