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Microsoft has built its business on an understanding of consumers’ changing relationship with technology. Now it is putting the full breadth of that understanding at the service of advertisers.
Microsoft Digital Advertising Solutions offers a range of deeply targeted channels that reach across every element of the emerging digital lifestyle. With consumers now connecting to the internet at all times, for many different reasons, and through various devices, Microsoft’s unbeatable reach and service are the keys to establishing an ongoing dialogue.
To find out more about Microsoft Digital Advertising Solutions, visit our Windows Live and MSN Sites pages.
Our solutions connect you with consumers at every point of their day, through the channels that co-ordinate every aspect of their lifestyle.
At each of these points, users are deeply engaged, and participating actively in an online dialogue, whether through MSN, Windows Live, Xbox Live, Office Online, Live Search, or any of our other products. We bring a creative approach to advertising opportunities that ensures a real relevance for the chosen audience.
We work in partnership with our clients to provide a service that gets results. We provide access to industry-leading research, advertising innovation and emerging technology resources as well as experienced people. We want to make sure you get the greatest return on your investment. Find out how our latest advertising solutions can help your campaign achieve more.
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When consumers need information, MSN is where they find it. The web’s leading network has more than 528 million unique visitors worldwide i. The latest advertising offering under the Microsoft Digital Advertising Solutions banner is Office Online, currently offering a growing audience of 2.4 million in the UK, France and Netherlands ii.
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Windows Live is where users come to join the online conversation. It’s where they share thinking, photos, music and more, and where they form communities, gather information and create opinions. For advertisers it offers a communication opportunity alongside the services that define the online experience: Live Search, Windows Live Messenger, Hotmail and Windows Live Spaces.
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Xbox 360 is the future of gaming and entertainment. Always connected, personalised, wireless and in high definition, Xbox 360 is about rich content beyond games, with access to movies, music, photos and more. For advertisers Xbox Live offers engagement with gamers in a captive, interactive, “lean-forward” 10’ TV experience.Xbox.com offers prime visibility on a site where users are actively choosing to engage with advertisers, where they seek out prices, availability and information on the latest games and where more than 8.4 million page impressions to over 370,000 unique visitors are delivered every month in the UKi.
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Across Europe, MSN/Windows Live network offers advertisers an audience of over 199 million i. Office Online provides a highly targeted executive audience with exceedingly productive online extensions of Word, Excel, PowerPoint and other key products. For advertisers it provides a unique opportunity to talk to decision makers at the time they are doing business.
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Reassuringly familiar and highly integrated, Windows Mobile is where users on the move connect with the people, information and entertainment that matter to them. For advertisers it offers a range of interactive and text-based channels, delivered any time, anywhere.
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The new Microsoft TV IPTV Edition delivers broadcast-quality video and integrated TV services over broadband networks, giving consumers the TV experience they want, when they want it. Stay tuned to hear about dynamic advertising options in this groundbreaking channel.
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