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Follow the eyeballs online
In the new advertising era, video no longer means television. Over the internet, consumers now consume the precise video content that they want, when they want, with a level of engagement that far outstrips traditional broadcast media. The MSN Video hub and Messenger TV put advertisers at the heart of the new viewing process, in the most relevant, user-centred environments to be found online.
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The huge range of advertising formats available across the Microsoft Advertising network is designed to deliver the most engaging creative possible, whether through high-impact display advertising, Personal Expressions or precisely-targeted keyword search campaigns. |
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Live Search puts you in touch with audiences actively seeking information on your product, from a pool of 21 million users across Europe. The unique profiling features of Microsoft adCenter deliver clicks that count through targeting users by demographic and time of day. |
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Microsoft Direct Response is an ongoing programme that provides advertisers with the best ad positions for generating consumer action. If your campaign seeks a direct response, such as an invitation to “sign up for a test drive” or “request a brochure”, then Microsoft Direct Response provides a specialist channel for maximising that response. |
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Audience Profiler
Let us know who you’re looking for and we’ll tell you where to find them.
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