Standard Microsoft Media Network Ad

• Audio must be user-initiated and never automatic.
• Audio insertion into flash file may begin no earlier than the second frame.
• If audio is used, creative must include an On/Off switch for users.
• All DHTML creative submissions mustneed to have an accompanying default graphic that is shown to users whothat do not have IE 4.0 or higher.
• Animation is limited to the first 15 seconds, looping is unlimited within 15 seconds. Use animation carefully: Keep animation smooth and fluid, using slow motions and gentle fades. Fast or abrupt motion is highly irritating. Avoid experiences that 'break -through' the page or abuse the content.
  • Flash files require that a getURL command is embedded in the file. Fscommand or embedded URLs are not supported.
• Creative must feature a one pixel border (grey [#666666] or black recommended, though any colour that clearly distinguishes the ad from the content may be used).
• Ad opens into a new browser.

The following ad sizes need to be provided for the Microsoft Media Network performance buys:

• 180x150
• 234x60
• 300x250
• 728x90
• 160x600
• 300x600 – optional
• 120x600 – optional
• 468x60 - optional

For Microsoft Media Network targeted buys, a minimum of four creative sizes is required, two of which must come from 120x600, 160x600 and 728x90.

1. Atlas Rich Media
2. DoubleClick Motif (and rich media under DoubleClick’s “Klipmart” brand)
3. Eyeblaster
4. Tangozebra

** TPS tags not on the approved list can be submitted for click tracking compatibility testing. Please check with your Microsoft representative.