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Microsoft Digital Advertising Solutions

Microsoft’s unique channels and services take you to the heart of a new digital lifestyle, interacting with consumers in ways never before possible, reaching over 22.3 million across the UK network.

Top Sites

Windows Live

21,967,000 Unique Users

Windows Live Messenger

15,051,000 Unique Users

Windows Live Hotmail

10,626,000 Unique Users

MSN Home Page

9,039,000 Unique Users

Live Search

6,599,000 Unique Users

What's New

UK internet advertising expenditure grows 38% year on year to reach £2.8 billion in 2007

The new findings from the IAB and PwC reveal online advertising has grown from being the smallest market sector in 2003 to the third largest in 2007, with a new high of £2,812.6 millions. This represents a 38% year-on-year like-for-like increase, taking the medium to a market share of 15.3% (up from 11.4% in 2006). Internet advertising spend in 2007 exceeded the most generous forecasts and is now larger than press classifieds and regional newspapers.

	Microsoft Switches on Messenger TV Messenger TV, an innovation that brings together two of the most popular activities online – watching videos and chatting on Windows Live Messenger has now launched. Users can watch MSN Video premium content from at the same time as their friends through Windows Live Messenger, all whilst being able to chat as part of their instant messaging conversation.

	New study shows search engines are far from equal New research from Nielsen NetRatings shows that Windows Live Search users are 50 per cent more likely to trust the site’s listings than those searching the web using Google. Live Search users were also far more likely to see sponsored search listings as valuable and relevant.