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Our Microsoft Advertising adCenter Training is your source for in-depth knowledge of Microsoft adCenter and prepares you for the Microsoft Advertising Accredited Professional exam. Courses are organized by category, allowing you to hone your focus based on your personal needs as a Microsoft search advertiser. Look for advanced learning courses and module updates in the future.
| What Is Microsoft adCenter? |
video (2:17) |
| Editorial Guidelines |
video (12:24) |
| Landing Page Relevance and Quality Guidelines |
video (5:21) |
|
Intellectual Property Guidelines
|
video (5:38) |
| Click Quality |
video (3:15) |
| Creating an Account |
video (8:35) |
| Introduction to Campaigns and Ad Groups |
video (8:40) |
| Choosing Keywords |
video (3:03) |
| Introducing Dynamic Text |
video (3:05) |
| Writing an Effective Ad |
video (5:12) |
|
Importing Campaigns, Ads and Keywords
|
video (2:39) |
| Targeting Ads |
video (3:24) |
| Keyword Match Options |
video (10:37) |
| Content Ads |
video (9:20) |
| Microsoft adCenter Reports |
video (6:55) |
| Where Is My Microsoft adCenter Ad? |
video (23:17) |
| Editorial Review |
video (17:51) |
| Campaign Analytics |
video (12:18) |
| Campaign Optimization |
video (6:01) |
| Ad Optimization Best Practices |
video (8:04) |
| Ad Copy Best Practices |
video (9:24) |
| Dynamic Text Best Practices |
video (6:39) |
| Quality Advertising Experiences |
video (7:32) |
| Microsoft adCenter Budgeting |
video (5:44) |
| Bidding |
video (7:52) |
| Microsoft adCenter Billing |
video (1:50) |
| Microsoft adCenter Desktop Overview |
video (5:11) |
| Account Basics |
video (8:17) |
| Exporting and Importing |
video (6:22) |
| Account Management Top Tips |
video (7:05) |
| Desktop Customization |
video (4:50) |
| Desktop Campaign Optimization |
video (9:04) |
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