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Local search advertising is rapidly moving to the PC and mobile devices, as an increasing number of consumers search for a product or service before visiting a local business location. When targeting for a specific geographical location, remember that the smaller the radius set for your campaigns, the smaller the audience will be. For more details, visit our page on local advertising, or for assistance with targeting your campaigns visit the help page.
You can quickly and easily improve your ads' performance, and increase your return on investment, by fine-tuning your account in terms of budget, targeting, bids, keywords, and copy adjustments based on editorial best practices for style, content, and relevance. Learn how to improve all these and more in our ad optimization section.
Having trouble finding your ad on www.bing.com? Visit our section dedicated to helping you find your ad, or go directly to the step-by-step checklist that will guide you through the appropriate steps to take when you're unable to locate your ad in the Bing results pages.
Need to contact adCenter Sales and Support? We can provide you with help for your advertising campaigns by phone, e-mail, live chat, or you can visit the adCenter Community site to share information with thousands of adCenter customers. If you are looking for support for all other Microsoft products and services, click here.
Need to add a credit card to your account, or update your credit card information? For details on how to set up billing for your account, and learn how you will be billed, check out our page covering all of the credit card billing basics.
When potential customers click your ad, charges begin to accrue in your adCenter account. You pay only for the clicks that your ads receive, and you pay only the amount that you specified during keyword bidding. See more details in our help article About Billing. You can also set daily or monthly budget limits to help you control your campaign costs - learn how in the article on campaign budgeting.
You can help your ad content get accepted more quickly by complying with the Microsoft Advertising adCenter and Yahoo! Search Editorial Guidelines. If your ad or keyword is disapproved, you can update it according to the appropriate guideline, and then resubmit it for approval.
Microsoft Advertising adCenter reports provide detailed statistics about accounts, campaigns, and ad groups. Read more to find out how this information can help you track finances, measure ad performance, and adjust settings to optimize your budget or campaign.
Microsoft Advertising adCenter is a web-based program that can be used on any computer that meets certain requirements. Check here to ensure that your operating system and web browser are compatible.
You can import entire campaigns into Microsoft Advertising adCenter from other online advertising programs, complete with your original ad groups, ads, keywords, and negative keywords. Click here for directions.
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