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Consumers go online to compare products, to share opinions with other consumers and to compare prices. Bing Shopping simplifies search by combining these things to help consumers save money and make purchase decisions more quickly.
Bing's predecessor, Live Search, reached 43.9 unique users per month1 and Bing is expected to reach even more. This is an audience comfortable with shopping online and using the internet as a resource. A study conducted in late 2008 concluded that:
- Ninety-five percent have shopped online in the last six months.2
- Eighty-four percent have purchased online in the last six months.2
- Eighty-one percent have used online reviews before making a purchase online.2
Cashback shopping. Reward your customers with a cashback rebate for purchases while enjoying the opportunity to sell on a cost-per-acquisition (CPA) basis. You establish the rebate amount with low-maintenance tools that allow you to control ROI across your portfolio of products. Merchant Center login.
CPC model. Showcase your product line through convenient brand categories and powerful search capabilities. Our ratings and reviews system engages consumers and leads to more qualified clicks. Easy-to-use tools allow you to cap your spend so you don't exceed your budget, and our fast, dedicated support team will help you resolve issues quickly and efficiently.
Content modules. Featuring both an image and bold top text link, the content modules offer an efficient way to tap into the large-purchase-oriented audience and provide you with an ideal venue for special offers, brand awareness and promotional opportunities.
Bring relevant and compelling ads to a growing, highly targeted audience that uses Bing to make purchase decisions.
Contact a sales representative today to get started on your Bing Shopping campaign.
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