Learn about the latest adCenter AnalyticsBeta features and enhancements, including ten different customizable reports. This free, on-demand web analytics solution helps you easily understand user engagement and online marketing campaign performance. Today, we invite you to join our program: Microsoft adCenter AnalyticsBeta—formerly Project Gatineau.
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Track audience behavior—from click to conversion—all in one place. The application’s dashboard and advanced report graphics help you view your data at a glance, so you can make key decisions quickly and efficiently.
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You can even assess performance of your other pay-per-click programs—including Google and Yahoo. Easily track ROI, conversion rates, revenue of banner, email, and direct response campaigns so you can monitor web site performance and better control the return on your marketing spend.
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You can rely on adCenter Analytics to help you understand your site traffic, customer intent, behavior, and campaign performance. Build your own customized dashboard and review which campaigns are working well. This next-generation web analytics system puts key data at your fingertips, including:
- Dashboards
- Traffic & History
- Visitor Loyalty
- Pages & Content
- Referrals
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- Goals
- Commerce
- Paths
- Funnels
- Visitor Information
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