Microsoft Advertising created a visually rich Branded Destination Experience within Xbox® to engage Reese’s target audience outside TV and drive positive brand awareness.
FragranceNet.com is always looking to reach new customers, increase brand awareness, and grow site traffic. Partnering with the TV Network led to increased site visits and more customers.
Pepsi International built on the success of its PepsiMax Club campaign to attract male consumers from new markets to its interactive digital football experience.
An in-depth Microsoft Advertising study looks at how shopper behavior has changed, how shoppers approach purchase decisions, and the media that influences these purchases.
When Old Spice wanted to reach a new target audience to promote their Fresh Collection, a new line of subtle deodorant scents, they turned to Xbox Live to help reach their target audience.