Web
 

MSN Video Delivers Viewers

MSN Video allows advertisers to present their best, most impactful creative to highly engaged users in an environment rich in safe and desirable content. The result: highly successful, measurable campaigns.

 

Delivering a TV-viewing experience online, with breaking news coverage, sports highlights, movie previews, and music videos, MSN Video also offers MSN Originals—online shows that engage the audience through video, relevant content, communities and more.


Audience Demographics: 
  • MSN Video has more than 14 million users in the U.S.1
  • More than 66 percent of MSN Video users have purchased online in the past 30 days.2


Why Advertise on MSN Video?
In the sometimes cluttered and free-rolling world of online video, MSN Video offers content that is editorially vetted to provide a safe environment for brands, while ensuring that high-impact content is front and center. Your richest and most compelling marketing messages reach engaged and interested viewers.
 
Ad Placement, Captive Audience
  • Ads are presented in viewers' direct line-of-sight.
  • Companion ads, banners, and pre-roll ads work in harmony to create a compelling, uniform, and clean presentation of your message.
  • Overall, viewers pay 53 percent more attention to online video ads than TV ads.2

  

Paid ad placement has long been a staple of television and accepted by multitudes of audiences. Now online video advertisements are readily accepted by online users.
 
Microsoft Helps You Reach Your Target Audience—Anywhere, Anytime
At Microsoft, we understand the intersection of the consumer and technology. Our advertising solutions can help you connect with your consumers as they access different media at various points throughout the day—from PCs to games to mobile devices—and even more in the future.

Discover how to reach your target audience. Contact a sales representative today.
 

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1. comScore MyMetrix, October 2008.

2. @Plan, Winter 2008-2009.

 
Reach Source: comScore MyMetrix April 2009