Not just ads. Experiences.
Ads in Apps offers a unique creative canvas for advertisers to drive meaningful consumer engagement.
Windows 8 delivers engaging consumer experiences that are beautiful, relevant, and useful — and that’s just the beginning. For advertisers, this marks a new world of opportunities to bring compelling brand messages to life across mobile devices, tablets, PCs, and Xbox — through simple gestures, touch, and an intuitive click of a mouse.
Ads in Apps for Windows 8 provides another powerful way to bring consumers even closer to brands through premium content and services like Bing, Xbox, Outlook, Skype, and SkyDrive, and enable deep, relevant connections. Ads in Apps offers a unique creative canvas for advertisers to drive meaningful consumer engagement, where messages are an integrated and seamless part of the user experience, rather than an interruption.
Immersive consumer experiences. Powerful advertising opportunities.
The wide range of ad experiences within Ads in Apps for Windows 8 helps you deliver the right message, to the right audience, in the right context and environment. Our owned and operated apps like Skype, Xbox, and Bing allow for deep integration, while premium apps like NBC News, Slacker Radio, and AccuWeather offer advertisers the ability to engage consumers through trusted content providers.

Ads in Apps in action
Check out some of the great Ads in Apps formats, and read Stephen Kim’s blog post about partnering with creative agencies to explore the advertising potential of Ads in Apps for Windows 8 – including videos of amazing experiences for Delta, Ford, Paramount Films, and Jeep.

The future of advertising just got brighter. Contact us to see what Ads in Apps for Windows 8 can mean for your brand.
Creative Agencies: Take your clients’ brands beyond the normal. Visit our Creative Agency Resources page to explore what’s possible when developing applications for Windows 8, Windows Phone, and Xbox. It’s loaded with links to inspiring videos and everything you need to conceive, develop, and launch amazing app experiences.
App Developers: Ads in Apps for Windows 8 and the Windows Store give you big opportunities — including significant market potential across devices — and compelling design, development, and monetization dynamics. Visit the Ads in Apps for Windows 8 Developer Site and start creating great experiences for consumers everywhere.
Yarn: Discover a new creative partner. Yarn — a specialized team within Microsoft — partners with marketers, creatives, and agencies to engage audiences in breakthrough ways. Through a process of collaboration and co-ideation, amazing new rich media and ads in apps solutions are brought to life. The newest offering is the Panorama ad unit, which features animation, video support, and rich imagery. Learn more.
Ads in Apps for Windows 8 provides another powerful way to bring consumers even closer to brands through premium content and services like Bing, Xbox, Outlook, Skype, and SkyDrive, and enable deep, relevant connections. Ads in Apps offers a unique creative canvas for advertisers to drive meaningful consumer engagement, where messages are an integrated and seamless part of the user experience, rather than an interruption.
Immersive consumer experiences. Powerful advertising opportunities.
The wide range of ad experiences within Ads in Apps for Windows 8 helps you deliver the right message, to the right audience, in the right context and environment. Our owned and operated apps like Skype, Xbox, and Bing allow for deep integration, while premium apps like NBC News, Slacker Radio, and AccuWeather offer advertisers the ability to engage consumers through trusted content providers.
Ads in Apps in action
Check out some of the great Ads in Apps formats, and read Stephen Kim’s blog post about partnering with creative agencies to explore the advertising potential of Ads in Apps for Windows 8 – including videos of amazing experiences for Delta, Ford, Paramount Films, and Jeep.

The future of advertising just got brighter. Contact us to see what Ads in Apps for Windows 8 can mean for your brand.
Creative Agencies: Take your clients’ brands beyond the normal. Visit our Creative Agency Resources page to explore what’s possible when developing applications for Windows 8, Windows Phone, and Xbox. It’s loaded with links to inspiring videos and everything you need to conceive, develop, and launch amazing app experiences.
App Developers: Ads in Apps for Windows 8 and the Windows Store give you big opportunities — including significant market potential across devices — and compelling design, development, and monetization dynamics. Visit the Ads in Apps for Windows 8 Developer Site and start creating great experiences for consumers everywhere.
Yarn: Discover a new creative partner. Yarn — a specialized team within Microsoft — partners with marketers, creatives, and agencies to engage audiences in breakthrough ways. Through a process of collaboration and co-ideation, amazing new rich media and ads in apps solutions are brought to life. The newest offering is the Panorama ad unit, which features animation, video support, and rich imagery. Learn more.
