Windows 8 delivers engaging consumer experiences that are beautiful, relevant, and useful… and that’s just the beginning. For advertisers, this marks a new world of opportunities to bring compelling brand messages to life across mobile devices, tablet, PC, and Xbox—through simple gestures, touch, and an intuitive click of a mouse.
Advertising reinvented
Windows 8 Ads in Apps gives you another powerful way to bring consumers even closer to your brand through premium content and services like MSN, Bing, Xbox Music, Outlook, Skype, and SkyDrive, creating opportunities for deep, relevant connections. Ads in Apps offer a unique creative canvas for advertisers to drive meaningful consumer engagement, where messages are an integrated and seamless part of the user experience, rather than an interruption.
Creative agency resources
Consumers use Microsoft-based devices every day – in their homes, at work, and on the go. It’s a multi-screen landscape that offers uncluttered screens that surface new information with a simple swipe, tap, or click. Creative agencies can help their clients deliver compelling content to consumers across mobile devices, tablets, PCs, and Xbox with Windows 8 Ads-in-Apps and Xbox and Kinect ad experiences.
Windows 8 Apps
Create new Windows 8-based tablet and phone apps, port existing iOS apps, convert websites to Windows 8 apps, and run ads in apps.
Xbox + Kinect
Create innovative Xbox promotions and use Xbox for PC for engaging on-site interactions with consumers.
Windows 8 Ad in Apps: A New Chapter in Advertising
Be part of what’s next in advertising. Windows 8 Ads in Apps create opportunities for more beautiful, relevant, and useful advertising experiences. Brands can drive immersive consumer engagement across devices through this fluid, powerful, and broad-reaching platform.
Immersive experiences for consumers. A whole new world for marketers.
The wide range of opportunities within Windows 8 Ads in Apps help you deliver the right message, to the right audience, in the right context and environment. First party apps like MSN, Skype, Xbox, and Bing provide opportunities for deep integration, while premium apps like NBC News, Slacker Radio, AccuWeather, and ChaCha offer advertisers the ability to engage consumers through trusted content providers.
Ads in Apps in action
Check out some of the great Ads in Apps formats, and read Stephen Kim’s blog post about partnering with creative agencies to explore the advertising potential of Ads in Apps for Windows 8 – including videos of amazing experiences for Delta, Ford, Paramount Films, and Jeep.
The future of advertising just got brighter. Contact a sales representative to see what Ads in Apps for Windows 8 can mean for your brand.
Creative Agencies: Take your clients’ brands beyond the normal. Visit our Creative Agency Resources page to explore what’s possible when developing applications for Windows 8, Windows Phone, and Xbox. It’s loaded with links to inspiring videos and everything you need to conceive, develop, and launch amazing app experiences.
App Developers: Windows 8 Ads in Apps and the Windows Store give you big opportunities - including significant market potential across devices - and compelling design, development, and monetization dynamics. Visit our developer page and download the Windows 8 Ads in Apps SDK to begin creating great experiences for consumers everywhere.
Please note advertising on Windows 8 is not yet available to buy.
