Our typical user is the professional woman who visits the site to research health-related issues for her family. - 34.9%
are Male
- 65.2%
are Female
- 34.7%
are 55+
- 4.9%
are 18-24
- 60.5%
are 25-54
- 70.2%
have a household income of $50K+
- 49.4%
have a household income of $75K+
- 20.8%
have a household income of $50,000-74,999
- 22.4%
have a household income of $75,000-99,999
- 15%
have a household income of $100,000-149,999
- 11.9%
have a household income of $150K+
- 54.7%
have graduated college or higher
- 34.8%
are professional/managerial
- 71.1%
are married
- 41%
have children
- 69.1%
access the web every day
- 95.5%
have a broadband connection
- 61.2%
access the web from work
- 96.2%
access the web from home
- 64%
have purchased online in the past 30 days
| ReachUnique Users: 6,398,000 Page Views: 46,672,000 |
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