MSN Groups lets you create and personalize Web communities in more than 400 interest categories, from auto racing to zoology. People can meet and share ideas with like-minded peers.
 
Our message boards, chat rooms, and photo albums let you trade information in open public forums or in personal communities with limited access.
 
Why Market on MSN Groups?
 
  • Reach a loyal audience. MSN Groups users frequent the service on a regular basis and feel ownership of the communities they visit and manage. Your message benefits from this frequent exposure and reaches these consumers in an environment they trust.1
      
  • MSN Groups offers powerful affinity marketing opportunities. It is exceptionally easy for you to target almost any demographic on the MSN network of Internet services.  We can give you direct access to affluent men who love motorcycles, older women researching home repair, teens who are into music, and so much more.
      
  • Enhance the effectiveness of your other MSN buys. MSN Groups serves as a powerful addition to almost any existing buy. For example, if you want to reach financially focused users, you would benefit by making your media buy on both MSN Money and within the Money and Investing category.
     
1. Microsoft Internal, 2005
2. Nielsen//NetRatings, May 2006
3. @plan, Summer 2006
 
Reach Source: NNR US Home and Work March, 2008