Microsoft Xbox

Build brand awareness and tell your story to the most engaged gaming audiences in the world through Xbox.com and Xbox LIVE. Xbox offers an effective way to reach a web-savvy, predominantly male audience.

 

Key Benefits

  • The video game advertising industry is growing exponentially. US spending on video game advertising will reach $1 billion USD in 2012, up from $502 million USD in 2007.1
  • As of September 2008, there are 40 million Xbox units sold, across 37 countries.2
  • Both in-game ads and online game advertising encourage user interaction, increase engagement, and drive key brand metrics.
  • The games, which have proved to increase brand awareness and recall, also can be used in conjunction with online promotions.

Xbox combines the best aspects of online and TV advertising in an immersive, high-definition environment that delivers superior results.  See for yourself!. 
Watch an 80-second video. (WMV, 5.9 MB)

Read More About Xbox Advertising Successes

 


To find out how to get started with Xbox Advertising, contact a sales representative today. 

Learn how to get your ads in Xbox games with Massive.



 
1. eMarketer, February 2008.
2. Microsoft Internal, September 2008.
3. WebTrends, March 2008.

Xbox LIVE: a Growing Audience

Xbox LIVE is a subscription service that allows consumers to download a variety of content and use their console as an advanced social networking tool.
Xbox LIVE

Xbox.com: Connect with Millions

Xbox.com is an ideal advertising outlet for marketers looking to connect with families— boasting over 4 million unique users per month (comScore Media Metrix, December 2008).
Xbox.com

Find Your Audience

Let us know who you’re looking for and we’ll tell you where on Microsoft Advertising to find them.

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