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Build brand awareness and tell your story to the most engaged gaming audiences in the world through Xbox.com and Xbox LIVE. Xbox offers an effective way to reach a web-savvy, predominantly male audience.
- The video game advertising industry is growing exponentially. US spending on video game advertising will reach $1 billion USD in 2012, up from $502 million USD in 2007.1
- As of September 2008, there are 40 million Xbox units sold, across 37 countries.2
- Both in-game ads and online game advertising encourage user interaction, increase engagement, and drive key brand metrics.
- The games, which have proved to increase brand awareness and recall, also can be used in conjunction with online promotions.
Xbox combines the best aspects of online and TV advertising in an immersive, high-definition environment that delivers superior results. See for yourself!.
Watch an 80-second video. (WMV, 5.9 MB)
To find out how to get started with Xbox Advertising, contact a sales representative today.
Learn how to get your ads in Xbox games with Massive.
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Xbox LIVE is a subscription service that allows consumers to download a variety of content and use their console as an advanced social networking tool.
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Xbox.com is an ideal advertising outlet for marketers looking to connect with families— boasting over 4 million unique users per month (comScore Media Metrix, December 2008).
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