Global Creative Director, Lowe Madrid (aka Lola)

Fernanda Romano is originally from São Paulo, Brasil, which is where she began her career in advertising.  She worked at Carillo and Pastore EURO RSCG before moving on to work at several internet companies such as: Parlo.com, Starmedia, Tantofaz.net (Loquesea Inc.) and iBest. 

Fernanda then joined DM9DDB as Director of Interactive Communications and was made Director of Other Medias and Special Projects at the end of 2004.  Tasked with driving the integration of traditional and digital media, she successfully led a team of 32 – which included both creative and production staff.

 
In the ten years since she first entered the industry, Fernanda has accumulated a lot of experience in several product categories and won several major awards.

 

Now Global Creative Director at Lowe Madrid (aka Lola), Fernanda was named one of AdAge’s ‘Women to Watch’ in 2007 and is a member of the Creative Social (www.creativesocial.com).