The Advertising Gallery exhibits some of the most innovative and engaging advertising that has run on Microsoft channels around the world. New to the Gallery this month are campaigns for Alfa MiTo, Madagascar 2 and AXE.
Content and storytelling took centre stage at this year’s MOUSE Awards with outstanding campaigns that pushed the boundaries of creativity to drive real brand value.
Digital agencies understand connected consumers better than anyone; can they use this understanding to force advertising to change? A special report from Creative Social in Shanghai.
