Developed with Games Radar, MSN Games is MSN’s hugely popular gaming channel - one of the most popular gaming destinations on the web and a leader in the casual gaming market. This is where gaming fans can come for the latest news and reviews, as well as to play online games and download titles. Advertising on MSN Games provides access to both hard-core and casual gamers in an editorially rich environment. The channel supports a range of online advertising formats and solutions.
MSN Games offers over 600 gaming titles, drawing an audience of 6.21million players every month. The MSN Games audience is 52 per cent female, with 47 per cent of players over the age of 35.2
Online Gaming Competitors:
IGN Entertainment Games - 8.8 million unique users3
MSN Games - 7.4 million unique users3
Recent advertisers include:
• Cadbury
• Coca Cola
• EA Games
• Nikon
• Twentieth Century Fox
Find out more about in-and around-game advertising
1 Source: comScore Media Metrix European Quarterly Average, Q3/10
2 Source: comScore Media Metrix October 2010.
3 Source: comScore April-June 10
