Overview Audience Profile Screens Ad Formats  

Demographics

Gender
    • 50% are men
    • 50% are women
Age
    • 100% are 15+
    • 79% are 25+
    • 59% are 35+
    • 38% are 45+
    • 18% are 55+
    • 21% are 15-24
    • 41% are 15-34
    • 62% are 15-44
    • 20% are 25-34
    • 21% are 35-44
    • 20% are 45-54
Age & Gender
    • 50% are Male 15+
    • 40% are Male 25+
    • 29% are Male 35+
    • 19% are Male 45+
    • 9% are Male 55+
    • 10% are Male 15-24
    • 21% are Male 15-34
    • 31% are Male 15-44
    • 10% are Male 25-34
    • 10% are Male 35-44
    • 10% are Male 45-54
    • 50% are Female 15+
    • 40% are Female 25+
    • 30% are Female 35+
    • 19% are Female 45+
    • 9% are Female 55+
    • 11% are Female 15-24
    • 20% are Female 15-34
    • 31% are Female 15-44
    • 10% are Female 25-34
    • 11% are Female 35-44
    • 10% are Female 45-54
Source: comScore Q2 2009