A playground for car lovers, the appeal of MSN Cars is based on bringing together a full range of the car buying and ownership services available online into an intuitive, engaging framework. The success of this formula has made the channel one of the most popular car-buying destinations on the web1, reaching 3.3 million users across Europe [1]. Services include car reviews, news and features, financing and insurance, accessories, and a buyer’s guide. MSN Cars enjoys a particularly strong performance in the UK, France, Italy and Germany [1].

MSN Cars offers several innovative advertising tools that give you highly visible, contextually relevant placement. This channel is known as MSN Cars in the UK and as MSN Autos elsewhere in EMEA.