Creative Acceptance PolicyThe User ExperienceThe Massive Network offers advertisers the ability to reach and engage the video game audience across the leading game titles in the most significant game genres.
Advertisement is incorporated in areas appropriate given the unique nature of each game environment without impeding on the consumer experience, the game play or online performance and served into a video game when played on a connected game platform.
Examples:
For further examples, visit: http://www.massiveincorporated.com/adtypesandspecs.html Ad SpecificationsAd Specs:
Please submit ALL of the standard sizes listed below.
Most ad sizes appear smaller in-game:
Video Specs:
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Ratio
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Length of video
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Size
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Format(s)
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2x1
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15 Seconds maximum
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1-5 MB
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MOV, MPEG/MPG/MP4, MPV, WMV
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Other SpecificationsCreative Recommendation:
Creative assets to be delivered at least 15 days prior to campaign start date. Possibility of campaign to be delayed if not delivered on time.
- All creative assets are to be delivered in our standard Photoshop Layered formats
- Creative media assets should be simple and not too copy heavy
- For maximum visibility, it is recommended for creatives in Sports and Racing games to be logo based
Creative Guidelines:
- Simple and clear creative layout
- Brief copy and easy to read text
- Brand Recognition/Clear and memorable images
- High contrast colors in ad – high contrast between text and background
- Use strong bold fonts
Photoshop layered files and video (if applicable) are uploaded to Massive FTP.
www.massiveincorporated.com/creativeupload
Username / password: upload/upload.
Depending on list of games for this campaign the Creative Services team will resize to various formats, mostly within same ratio, and if necessary make minor adjustments / suggestions.
No campaign is brought live without final approval from both client and game publishers (an English translation of any non-English ads need to be supplied). Ad Submission Guidelines |
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