New Book Reveals Seven Things You Need to Know to Reach Your Customers Across TVs, Computers, Tablets and Mobile Phones
Market to people, not devices and other lessons learned in new book. It seems like only yesterday that my colleague Kelly Jones and I set out to create a thought-leadership program at Microsoft Advertising to help marketers better understand...
Natasha Hritzuk - MSFT Posted on 21/04/14
What a week! Advertising Week Europe was a 4 day whirlwind of intense debate, keynotes and social networking, ending with the wrap party of all wrap parties! During Advertising Week Europe the Microsoft Advertising UK research team produced a...
Jamie Nathan - MSFT Posted on 03/04/14
New Microsoft Study: Simplifying Money Matters for Consumers by Giving Them Control, Clarity and Connection
I’m pleased to introduce the newest addition to our Consumer Decision Journey research: The Consumer Decision Journey: Financial Services. Since a picture is worth a thousand words, here is a video detailing the basics of what we discovered by...
Natasha Hritzuk - MSFT Posted on 05/03/14
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