Why the #MomentsthatMatter are key for brands in Brazil this summer #canneslions #msftcannes

Even as an Arsenal fan, one of my favourite footballing quotes comes from the legendary Liverpool manager Bill Shankly who once opined; “some people believe football is a matter of life and death, I am very disappointed with that attitude. I can...
Andy Hart - MSFTAndy Hart - MSFT Posted on 08/06/14

Kraft, McDonald’s, 20th Century Fox’s “Dawn of the Planet of the Apes,” and Volkswagen Work With Microsoft to Bring Unique “Every Street United” Content to Xbox Fans

This summer, the world will unite in Rio to celebrate what we in the U.S. call "soccer," the world's beautiful game. I remember watching Pelé and the Cosmos in their heyday and when I lived in London, a block from Stamford Bridge, I would try to...
Scott Ferris - MSFTScott Ferris - MSFT Posted on 04/06/14

#AskDanLin: Ask Legendary Film Producer Dan Lin a question for #CannesLions #MSFTCannes

Microsoft’s bringing legendary film and television producer and everyday Microsoft technology user, Dan Lin to the Cannes Lions Festival of Creativity 2014, for a discussion on how technology and the creative process are evolving together. Dan...
Leena Shah - MSFTLeena Shah - MSFT Posted on 02/06/14

#CannesLions 2014: Capturing hearts and minds in #MomentsthatMatter

For the advertising industry, Cannes International Festival of Creativity is a moment that matters. For the individual, winning a Cannes Lions award can change an entire career; opening up opportunities that would never have existed. For an...
Frank Holland - MSFTFrank Holland - MSFT Posted on 27/05/14

Let’s decode modern UK advertising language – welcome to #EatAdWaffle

Today with the growing complexity of how creativity and technology can come together to evolve advertising, it is harder than ever before to know how to keep up. Abbreviations, acronyms and a bucket load of waffle - what has happened to the...
Leena Shah - MSFTLeena Shah - MSFT Posted on 19/05/14

Q&A with new UK Sales Director Stuart Flint

Hi all, I just joined Microsoft this month and the team put together some questions to get to know me a little more and to kick off my blogging career here, so these are my answers: Why Microsoft? What was your impression of the company before...
Stuart Flint - MSFTStuart Flint - MSFT Posted on 15/05/14

Critical Update: Microsoft Advertising SDKs for Windows Phone

Today Microsoft Advertising is making available new SDKs for Windows 8.1 and Windows Phone. We discovered a critical bug with the Windows Phone 8.0 Silverlight and Windows Phone 8.1 XAML ad SDKs we released on 4/2 that will result in some ads...
Chris Ponath - MSFTChris Ponath - MSFT Posted on 12/05/14

The Next Billion Consumers are Online

You can see it everywhere. From billboards to news headlines, from international politics to the world of business – the global socio-economic shift is a well-established reality. For the first time, people in developed and emerging markets are...
Andy Hart - MSFTAndy Hart - MSFT Posted on 06/05/14

Man on the Street – Microsoft Digital Content NewFront

Tom hits up the Microsoft DCNF event and shares in the excitement.
Tom Costello - MSFTTom Costello - MSFT Posted on 30/04/14

Microsoft, Xbox Originals and the Next Chapter in Storytelling

“The more things change, the more they remain the same.” This proverb came to mind as I reviewed my notes for this year’s third annual Digital Content NewFronts. I began thinking backwards from the wonderful content Nancy and Jordan revealed on...
Stephen Kim - MSFTStephen Kim - MSFT Posted on 28/04/14
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