Kristina Bolger
Kristina Bolger
Blog posts  

Microsoft Advertising UK Entertainment Industry Insights: August 2014

With the recent release of UK box office data for the first half of 2014 showing that admissions were down 8% on 2013, now seems like a good time to reflect on the state of the industry and think about what the rest of the year and beyond could...

Warner Bros. cross-platform campaign drives increased consideration to watch The Hobbit film

Back in February we told you about Microsoft and Warner Bros. UK launching the first ad campaign featuring 3D printing. Now I’m delighted to share the final case study a video of the campaign with you. The Objective Drive both awareness of and...
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