Matthew Margetts
Matthew Margetts
Blog posts  

2015 UK #Finance #Predictions by Matthew Margetts

The wonderful thing about making predictions is that everyone forgets what you say or as the pundit you can reserve the right to change your mind based on “new” information surfacing. So bearing this in mind I am going to make some eccentric...

Microsoft UK Industry Insights: Finance - November 2014

Hello and welcome to my UK Finance industry insights, a must read for anyone marketing a finance brand. This month includes making the most of Christmas, a look at card incentives and why the interchange fee looks set to evolve. 1. Searches for...

Microsoft Advertising UK Finance Industry Insights: September 2014

Following on from my August Finance insights, this month, I've been looking at the momentum building around what I term “utility” apps; services that enhance an experience or function to support a user as opposed to entertain and amuse them. The...
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