Beyond the console
Xbox goes beyond the console to deliver premium entertainment experiences to consumers on Windows 8 PCs, tablets, and mobile devices. Xbox Games, Xbox Video, and Xbox Music apps are pre-installed on Window 8, extending great entertainment content to this valuable audience. Xbox on Windows 8 creates opportunities for advertisers to align their brand with relevant content, making messages more meaningful and driving greater impact with consumers.

Immersive video experiences

Video experience in Xbox on Windows 8

Xbox Video brings consumers the best new movie and TV shows content with instant-on streaming and smooth playback in stunning HD quality. The capability to buy once, play anywhere lets consumers enjoy a global library of over 150,000 movies and TV shows on the devices that fit their lifestyle. Xbox Video can connect entertainment advertisers with consumers in contextually relevant environments.

The music they love, the way they want it

Music experience in Xbox on Windows 8

Xbox Music provides consumers a range of great options to discover and enjoy the music they crave across tablets, PCs, phones, and TVs. Consumers can watch music videos, listen to free music, purchase to download, or subscribe for unlimited access across devices. Advertisers can leverage display, audio, and video interstitial ads that connect their brand with music lovers.

Casual and core, Xbox reaches gamers

Games experience in Xbox on Windows 8

Game on! Through Xbox Games, consumers can play popular Xbox titles as well as the Microsoft suite of casual games like Solitaire, Mahjong, Taptiles, Minesweeper, and Wordament. Gamers can play games for free or purchase games from the Windows Games and Xbox 360 Games stores. Display and video interstitial ads help connect advertisers with casual and core gaming audiences.

Creative ad experiences that engage
Xbox on Windows 8 gives advertisers innovative ways to tell stories that take advantage of the unique features of Windows 8. Immersive, tap-driven video, image galleries, and more drive strong engagement and measureable results. And Xbox SmartGlass connects PC and mobile devices with Xbox consoles, further expanding the world of marketing possibilities.

With the launch of Windows 8, Xbox entertainment is everywhere. And Xbox on Windows 8 extends the potential reach of Xbox entertainment – from 70 million consoles to hundreds of millions of devices worldwide.

Learn more about other advertising opportunities with Ads in Apps for Windows 8.