Whether you’re just dipping your toe into the advertising waters or a seasoned captain on Mad Ave, staying up-to-date with the latest trends in the industry is crucial to keeping your career afloat. In addition to staying abreast of the current trends, it always helps to start, and sometimes refresh, with the basics.
This is where The Digital Academy comes in.
Spanning the foundations of advertising all the way up to today, The Digital Academy offers you the basics of digital advertising and current resources on where to learn more. In this course, you’ll learn how advertisers use a variety of tools to build better campaigns and also have a chance to test your knowledge on each topic
Each module takes about 10 minutes, can be taken in any order and any time you want – discover how Skype can build an emotional connection with users over a coffee break, or how Xbox and Mobile can tell your brand story in a truly engaging way while you grab a quick lunch.
Fast, easy and a great way to make the most of your busy day. The best part? You’ll be able to fly your knowledge flag in your office or cubicle because when you complete all 10 topics, you’ll be sent a certificate of completion for the Digital Academy.
So go ahead, jump in and take a break. In just 110 minutes, you’ll be well on your way to smooth sailing on this digital journey. Ready? Let’s go! www.msa-digitalacademy.com
Shelby Healy – Microsoft Advertising