In the weeks leading up to Advertising Week, we’ve visited a couple of my favorite Microsoft storytellers, Jaron Lanier and Bill Buxton. With days left, I’d like to introduce you to a person who helps bring those stories to life, Jennifer Creegan:
As General Manager of the Brand Advertising Business Group at Microsoft, Jen and her team of technical experts and creative thinkers develop engaging campaigns that bring together the many digital assets available in the Microsoft Advertising portfolio. Jen recently unveiled the latest of these assets, the award-winning IAB Filmstrip.
Jennifer will be presenting a glimpse of digital advertising technologies in her session “Tuning Tales Through Technology.” Be sure to join us October 5 from 2:00-2:45 P.M. at The Times Center (242 West 41st Street) to see this exciting sneak peek.
Follow the conversation circling around her session and more by bookmarking our Advertising Week 2011 microsite, digging deeper into the stories on our community site and following our Advertising Week hashtag, #aw8story. And of course, become a part of those stories by becoming a fan on Facebook and following us on Twitter.
See you at Advertising Week!