Lovina McMurchy - MSFTLovina McMurchy - MSFT
Blog posts 

Skype Sees Year-Over-Year Growth in Millennial Audience

Millennials. For many marketers, that word instills a feeling of uncertainty. Daily, we hear that brands are struggling to reach the younger demographic due to their always on-the-go lives and natural tendency to multi-task. Throughout the day,...

Posted on 30/03/14

Skype Connection Hub Ads Provide Increased Scale for Marketers

Two years ago, we launched our first ad unit in Skype. We have made significant progress expanding our reach and improving our capabilities for marketers while ensuring we maintain a great consumer experience across our various clients and apps....

Posted on 12/03/14

A Mobile First: Expanding Skype Advertising Inventory on Mobile Worldwide

Launching Advertising on Skype for Android and Rich Media Inventory on both Skype for iPhone and Skype for Android. At Skype, we’re making massive investments in mobile. Our commitment is driven by the powerful trends we’re seeing in mobile...

Posted on 17/09/13
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