Owen Sagness - MSFTOwen Sagness - MSFT
Blog Posts 

Today we launch the UK Microsoft Video Network

Over the past six years advertising budgets have moved away from traditional TV and into online video –accelerated by changes in traditional media consumption such as multiscreen and on-demand viewing, alongside technological advances that have...

Posted on 03/25/14

Renault launches interactive cross-platform campaign with Microsoft Advertising

As you may have seen in The Drum article ‘Renault launches interactive cross-platform campaign with Microsoft Advertising’, or The Marketing Blog article ‘Immersive Ads-in-Apps / Renault launches interactive cross-platform campaign with Microsoft...

Posted on 03/19/14

Native advertising – why in-app solutions are the future

With Advertising Week Europe just three weeks away, one of the hot buzz words that I’m sure we’re going to be hearing a lot of from the industry is ‘native advertising’. I wanted to share an article I recent posted in The Drum ‘Native advertising...

Posted on 03/13/14
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