To get the dish on quick and easy recipes, planning events, improving meal prep skills, and connecting with their favorite cooking professionals, today’s aspiring home chefs turn to Delish.
Powered by the content of Hearst’s trusted brands, users can plan an event or a family dinner with access to thousands of recipes to save and share, engage with other food enthusiasts, download and print a grocery list, and watch the latest methods for food preparation and presentation. Delish provides home cooks with a seamless grocery-to-table experience as they plan and execute their meals.
For advertisers, it’s an opportunity to join a community of home cooks—and be top of mind where
4.5 million people plan and execute their meals.
1 With top-of-the-line tools, recipe collections, and menu planners, Delish offers numerous attractive opportunities to reach online consumers engaged in recipe searches.
- Delish.com has a family-oriented, female skewing audience that is 52 percent more likely than other food and entertaining sites to have young adults ages 18-24.2
- Almost half of the total audience earns an annual household income of $100K or more.
- The Delish audience spends an average of $238 online on groceries every month,2 and 68 percent of them are the primary grocery decision makers in the household.1
- Users are very active online, as they are 184 percent more likely than other food site audiences to have searched online for health foods in the past 30 days.1
Achieve a strategic reach across Delish.com and
target your message through demographic, geographic or behavioral targeting.
- Fulfill an appetite for great content. Delish.com has a plethora of compelling food-related content for consumers to enjoy. From thousands of recipes from Hearst—the company that publishes Good Housekeeping and Redbook—to videos with recipe demos and interviews with top chefs, Delish.com is an endless resource for the at-home cook.
- Interact with consumers while they use our helpful tools. Delish.com offers consumers interactive tools to help them cook better, faster, and more efficiently. Health-conscious cooks can measure portions with the serving calculators while busy moms can utilize the menu planner or printable shopping list.
- Reach an active audience with diverse needs. Delish.com is built for today’s active online consumer who wants to take advantage of the site’s innovative technology, explore new trends, and learn to be a better cook. There are a number of audience segments within the site, including consumers with kids and those looking to impress their friends, catch up with their favorite celebrity chefs, eat healthier, and share recipes.
Find out how to start advertising with MSN Delish. Contact a sales representative today.
