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As gaming continues to grow in popularity, advertisers have an unprecedented opportunity to connect with highly engaged users around the globe.
Gaming Solutions from Microsoft Advertising helps enable you to effectively reach this valuable audience—whether it’s women or men, teens or adults, casual gamers or hard-core gaming enthusiasts.
With MSN Games, Windows Live Messenger Games, Xbox, and in-game advertising with Massive, you can generate brand awareness and interact with an audience that is influential, social, and spends a significant amount of time online.
- 70% of males 18-34 own 1 or more console in their home1
- Both in-game and online game advertising encourage users to interact with your brand, driving key brand metrics.
- A recent report shows that 18-34 year olds are more likely to play video games between 7:30 p.m. and 11:30 p.m. (TV’s prime time) than any other time of the day.2
Learn more about our Gaming Solutions.
Imagine a skater rolling by a billboard for an advertiser’s real-life brand; or a gamer watching the trailer for a new movie release—all in an engaged, connected gaming environment. This is Massive—a pioneer in new media with a leading video game network, enabling marketers to engage millions of gamers in a dynamic, targeted fashion. Learn more. |
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Build brand awareness and tell your story to the most engaged gaming audiences in the world through Xbox.com and Xbox LIVE. Xbox offers an effective way to reach a web-savvy, predominantly male audience. Learn more. |
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Customize and brand various parts of the Windows Live Messenger games so your audience can truly interact with your brand while they’re having fun. Learn more. |
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This popular entertainment site provides its audience with a diverse selection of games, including TextTwist, Bejeweled, and Messenger Checkers—and provides advertisers with an extensive audience. Learn more. |
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