Microsoft Advertising Intelligence

Microsoft Advertising Intelligence (formerly adCenter Add-in^Beta for Excel) is a keyword research and optimization tool that operates seamlessly in Excel 2007, and provides keyword expansion, research, pricing and KPI data that allows you to maximize marketing ROI for your paid search campaigns.

Here are some of the highlights:

• Keyword Extraction – extracts commonly used keywords from a given website address, showing you which keywords are in popular use on that site.
• Queries that Contain your Keyword - suggests keyword lists based on actual past search queries on MSN and Bing^* that contain keywords that they specify.
• Related Search - generates suggested keywords bases on related searches from Bing.
• Daily & Monthly Traffic - view seasonality per keyword which aids in budget planning and compares against actual performance to determine market share.

 
Download Microsoft Advertising Intelligence today to help create more effective paid search campaigns.

Already using adCenter Add-in^Beta for Excel?
If you are using adCenter add-in ^Beta for Excel, you will need to upgrade to Microsoft Advertising Intelligence by September 1st, 2009. Following this date the Beta version will cease to function.

Before installing the new version, you will need to uninstall the Beta version. See the Installation Guide for detailed instructions to help you check for and uninstall the Beta version, and install Microsoft Advertising Intelligence.

Ready to get started?

1. Make sure you have Microsoft Office Excel 2007 installed and closed.
2. Uninstall any Beta version of adCenter Add-in for Excel.

 
Transfer times may vary depending on your connection type.
This software will periodically check for updates. When it does, it will send some information to Microsoft about your computer, such as your Internet Protocol address. If an update or new version of the software is found, it will automatically download and install. By installing this software, you consent to the transmission of your computer information and the automatic download and installation of updates and new versions.

*Formally Microsoft Live Search.

Get the most out of this powerful tool – check out our video demos
Check out our step-by-step video tutorials for user guidance that will help make your search advertising campaigns even more powerful and effective.



Microsoft Advertising Intelligence Support and Feedback
Visit the Microsoft Advertising Intelligence Community Forum to find out what people are saying about Advertising Intelligence. Pick up tips, troubleshoot, share your feedback and connect with other users and members of the adCenter team.

Learn more about Microsoft Advertising Intelligence

• Download the Installation Guide
• Download the Frequently Asked Questions