Simply put, that's what you want your customers to do. There were some 1.4 billion search queries in Canada alone this past April.1 With Microsoft pay-per-click search advertising, you can connect directly to the queries that relate to your business. Create your Microsoft adCenter account by defining your target market, creating an ad, selecting some keywords and setting an ad budget. When searchers see your ads, click to your site, and take the desired action you want – be it buying something or filling out a form, you get a good return on your investment.
Some 78% of Canadians online use search engines to learn about a product or service, and 50% of their online queries are related to that research.2 In Canada, search advertising has experienced an impressive 79% growth in spending between 2005 and 2006.3
Microsoft search advertising makes your search advertising campaign easy to manage, with simple-to-use in-depth campaign analysis; intelligent targeting based on location, gender, or day; and access to up-to-the-minute research.
If you have any questions as you launch and manage your campaigns, you can rely on our FREE telephone assistance from our pay-per-click search advertising team. They are available Monday - Saturday in English and our French speaking agents are available Monday - Friday. The team is dedicated to helping you get the most out of adCenter. Simply call 1 800-985-4671.
You can have a campaign live in no time! Set up your campaign in 5 steps and pay a one-time only fee of $5 to create your Microsoft adCenter account.
Learn more about the power of pay-per-click search advertising
See how search advertising compares to traditional print directory advertising. Plus, download our Free Guide to Making Pay-Per-Click Work for You.
