Description
Windows Live Messenger Personal Expression offers a unique opportunity to infuse your brand into everyday conversations. People can personalize their daily Windows Live Messenger conversations with emoticons, display pictures, winks, and background pictures featuring your brand.
 

 

Benefits
    • Put your brand where 26 million people are talking each month.1
    • Engage with Messenger users who are purchasing online, accessing the Internet from work, and planning key purchases for home and business.2
    • Let your brand help people express themselves. Over 50 percent of all Messenger conversations in April included an emoticon.3 For over two years, millions of people have connected with brands through Personal Expression.
    • Deeply integrate your brand experience into everyday conversations shared from one person to the next.
 
Let your customers become your marketers. They customize their Messenger window with your brand. They send your branded emoticons and winks to help spark conversations with friends, family, and co-workers. They even insert your brand as their Messenger display picture.
 
For over two years, millions of people and brands have connected through Personal Expression. Marketers turn up the creative juices to make fun, expressive campaigns that connect with their audience. For more information about Personal Expression, contact a Microsoft Sales Representative.
 
Related Links

 

1. Nielsen//NetRatings Home and Work, February 2007.
2. @Plan Spring 2007.
3. Microsoft Internal Data, 2007.