MSN Games helps advertisers reach a large audience of people who enjoy playing online games. This popular entertainment site provides its audience with a diverse selection of games, including Wheel of Fortune, Bejeweled, and Messenger Checkers—and provides advertisers with an extensive audience.
- Reach a mature audience as 65.6 percent of the MSN Games audience is in the 24-54 age group.1
- MSN Games attracts millions of unique users; 63.7 percent have purchased online in the past 30 days.1
- Reach influential women. With women making up the 66.3 percent of the audience,1 MSN Games has one of the highest female audience populations on the MSN Network.
- Thrive on loyalty. 82 percent of visitors come to the site five times in an average week; 66 percent visit the site every day,2 and the average time spent on MSN Games is 97.2 minutes3—providing healthy frequency for your advertising message.
- Engage gamers with fun advertisements. Sponsorships associate your brand with the coolest online games and drive users to engage with your message. Homepage placements help drive home your message to a broad audience. You can also leverage roadblocks and custom game opportunities, so that as gamers play each other on Windows Live Messenger, they also engage with your brand.
Start connecting with the gaming audience. Contact a sales representative today.

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