Overview Audience Profile Screens Ad Formats  
Your red carpet to an audience with significant buying power
The MSN Entertainment Network can put your message on center stage. When fans want to get close to their favorite flicks, shows and tunes, they know that the MSN Entertainment Network is their premier online destination for reviews, trailers, showtimes, celebrity gossip and much more.

For marketers, the more than 15 million people who visit the MSN Entertainment Network represent a unique, significant opportunity.1

Your audience, up close and personal
The majority of visitors are in the valuable 18-49 age group. They’re highly educated, have money to spend, and they’re 25 percent more likely to be a decision maker when it comes to purchasing.2 And, when your message is delivered, it’s delivered to an audience that’s influential and has a high propensity to shop online. In fact, MSN Entertainment Network consumers are 77 percent more likely to provide frequent online shopping advice, and they're 64 percent more likely to spend online than the average internet user.2 In addition, Microsoft’s advanced targeting capabilities help you find the right part of your audience—the part that is ready to receive your message.

Connect in a dynamic environment
The MSN Entertainment Network encourages your audience to engage with your brand through rich, interactive content, like celeb photo galleries, movie trailers, TV shows, and much more. Industry leading partners such as movie studios, music labels, TV networks, news outlets, and Entertainment Tonight offer the latest in exciting entertainment content. It’s a proven box office hit at 26 average pages per visitor, and 14 average minutes per visitor.1
  • MSN Movies. When your audience wants to know about movies, MSN Movies delivers everything from film reviews, previews, trailers, show times, and photo galleries to news, blogs, and more.
  • MSN Music. Music fans have long known that MSN Music is packed with the very latest hits from the full spectrum of artists. Videos, streaming songs, galleries, news, blogs—it’s all here.
  • MSN TV. What’s happening on your audience’s favorite show? With interactive TV listings, full TV show episodes, episode recaps, photo galleries, news, and blogs, MSN TV is in the know.
  • Wonderwall (New!). The exciting new celebrity site highlights celebrities and their lives through a dynamic “wall” of content, engaging your audience through rich photo galleries, articles, sharing, and more.

Like the stars who populate the pages of the MSN Entertainment Network, your ads get the red carpet treatment too.


Learn more from your Microsoft Advertising sales rep, who can show you why the MSN Entertainment Network is your ticket to a broad array of compelling advertising opportunities that include targeting, sponsorships, site skins, rich media, run of site, branded experiences, mobile, and more.

1. comScore MyMetrix, September 2009.
2. @Plan, Fallr 2009.